* Increase average deal size by driving cross-selling and up-selling * Improve win rate by understanding what content is relevant to your prospect * Reduced sales cycle length by eliminating wasted selling time searching for needed content * Increase quota attainment with analytics to show where each customer is in the buying cycle so sales knows where to focus resources * Increase number of opportunities by providing easier access to competitive analysis and past marketing information to target prospects

* A web platform with features commonly required for the development of websites and portals. * It contains a built-in web content management system allowing users to build websites and portals as an assembly of themes, pages, portlets/gadgets and a common navigation. * Compatible with platforms which are running the Java Runtime Environment and an application server.